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February 2006
Product Spotlight: Prenatal Care Brochure

Many printers have established in-plant binderies in recent years to handle the production of “everyday” projects. While in-house post-press capabilities can be efficient and economical, there are some projects that require the expertise of a full-service trade bindery. This prenatal care brochure serves as an excellent example of the type of tough project a full-service trade bindery such as Schultz Bindery can handle much more efficiently than an in-plant operation.

Multiple Binding Features

This saddle-stitched prenatal care brochure measures 4¼ inches by 6 inches, with 12 pages of 100lb text weight stock and a heavier card stock for the cover. The cover features a double gatefold that is oversized to the text.

In addition to adding visual appeal, the back gatefold cover includes a form for parents to use to capture their newborn’s vital statistics, such as birth weight. Therefore, the brochure is intended to serve as both an informational piece and a keepsake.

The cover was scored, and then the right-angle double gatefold was performed on a folding machine. For the text pages, we ran three sets of four pages on suction, followed by the double gatefold cover on suction. The piece was stitched in one pass.

Schultz Bindery drafted a layout for the project to ensure maximum efficiency during production. The layout was designed to eliminate the need for cutting services, thus saving the client both time and money.

The Schultz Solution

At Schultz Bindery, we help customers get the most out of projects such as this every day. With high-speed folding, saddle-stitching, adhesive binding and mechanical binding services, Schultz has the horsepower to produce a wide range of complex projects efficiently. We will also be more than happy to provide free layout services to match your project to our equipment for maximum cost savings. When faced with unique and challenging printed projects, trust the experts at Schultz Bindery to deliver a high-quality finished product.

 

 

 

14495 E. Eight Mile, Warren, MI 48089 | Phone: 586-771-0777 | Fax: 586-771-0881

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